Business Startegy


It happens in every industry. After years of fine service buildt on performance and relationships upper management determines the selection process needs stronger controls. The provider is told that the company will consolidate vendors from 16 players down to 5. The provider is great at deploying the right people, has the right equipment and determination, but is concerned about making the right transactional impression.


Leading with our experience in over 100 industries, Lauterback Consulting was selected to create a provocative submittal to best showcase the firm's suitability as a primary resource. Employing our proprietary Strategic Analysis Platform, Lauterback interviewed management and staff to create a baseline of information. A competitive analysis was then completed to determine differential factors. Evaluation criteria was then developed for the selection criteria provided by the customer for the different suppliers. A submittal package addressing the final points of the criteria, complete with provocative graphics and in depth background was finalized with client management for their on-time submittal to the company.


The contractor was selected as a primary provider based upon the professional submittal prepared on their behalf. Subsequently we created and launched a responsive resolution, optimized website.